MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, and OYO. MoEngage combines data from multiple sources to help brands gain a 360-degree view of their customers.  

MoEngage Analytics arms marketers and product owners with insights into customer behavior. Brands can leverage MoEngage Personalize to orchestrate journeys and build 1:1 conversations across the website, mobile, email, social, and messaging channels. MoEngage Inform, the transactional messaging infrastructure, helps unify promotional and transactional communication to a single platform for better insights and lower costs. MoEngage’s AI Suite helps marketers develop winning copies and creatives, optimize campaigns and channels that boost engagement, and help with faster execution.

For over a decade, consumer brands in 60+ countries have been using MoEngage to power digital experiences for over a billion monthly customers. With offices in 15 countries, MoEngage is backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.

MoEngage was named a Contender in The Forrester Wave™: Real-Time Interaction Management, Q1 2024 report, and Strong Performer in The Forrester Wave™ 2023 report. MoEngage was also featured as a Leader in the IDC MarketScape: Worldwide Omni-Channel Marketing Platforms for B2C Enterprises 2023.

About the Role of Product Analyst:

The Product Analyst at MoEngage is a part of the Product Team and works closely with the Product & Customer facing teams to deep dive into product related problems and present data driven insights for improving product performance, usage and aid in strategic decision making.

Responsibilities:

• Develop and maintain the ETL process and ensure accurate data is readily available
• Collaborate with Product & Engineering teams to define and track product usage and product performance metrics
• Build, Automate, Evolve & Maintain the BI suite to cater to teams across the organization
• Keep the data pipelines efficient and evolving along with the Product
• Work closely with Product Managers and Directors to present data-backed actionable insights that would aid in tactical as well as strategic product decision making
• Conduct exploratory & deep dive analysis to identify gaps in product experience and recommend product improvements
• Awareness on Information Security concepts and Best Practices

Must Have:

• Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy
• 2 to 4 years of Proven working experience as a Data analyst, Business analyst or Data Engineer
• Strong working knowledge of Excel, SQL, Python is a must
• Must have hands on experience in Tableau, Superset, PowerBI (or similar BI tools)

Good to have:

• Experience setting up Data Pipelines & Automation for BI purposes is highly preferred
• Experience with Athena SQL, Github
• Experience working with Product team
• Experience with Automation using Airflow
• Working knowledge of AWS infra
• Analytics experience in Digital Marketing or Attribution industry

At MoEngage, we are passionate about our team and technology - see below to know more about us and technology.

Tech @MoEngage | Scale @MoEngage | Life @MoEngage

We handle more than 3 billion messages everyday. Rest assured, you will be surrounded by really smart and passionate people as we scale much more to build a world class technology team.